Newsletter

New example model initiative

03 May 2013

Implied Logic has developed two compact and efficient, web-enabled solutions to topical business-modelling challenges facing the operators of fixed and mobile communications networks:

  • Next generation access costing ‘without a map’
  • Increasing market share with Voice Over LTE.

This initiative illustrates a subtle shift in position for Implied Logic from the modest tool provider originally advertised to the growing full-solution specialist and modelling partnership with our clients which we have actually practised from day one.

1. Generic models to facilitate rapid and reliable solutions

We have embarked on a programme of creating a new generation of generic reference models designed to exhibit the core functionality of the STEM modelling platform and its inter-operability with Excel spreadsheets. Drawing on architectures, assumptions and data in the public domain, these work-in-progress models exemplify our core expertise of de-constructing and imposing an economic-evaluation logic on the most complex topics in the communications and IT industries today.

Both models are presented online using our latest eSTEM capability. A detailed description of each methodology is available to review offline and share with interested colleagues.

Implied Logic can work with you to customise these methodologies to your individual market and current network position in order to fast track a credible financial assessment of your strategic options.

2. Next generation access costing ‘without a map’

We have developed an efficient and credible methodology for evaluating the cost of upgrading a copper-based local-access infrastructure to provide high-speed broadband access or so-called next generation access (NGA). Our example model includes scenarios that compare the headline revenues and capex of deploying VDSL connectivity with feeder fibre or a complete GPON solution for FTTH against a baseline greenfield or current ADSL implementation.

We characterise a generic city with a division of households between four separate density classes (households per sq km). A representative street pattern is used to derive general rules to link coverage of households with distance covered for buildings passed and households connected, with awareness of how multiple dwellings and tower blocks distort the relationship between buildings passed and potential households connected.

Figure 1: Simplified FTTX model interface live on our website

Please click the screenshot above to access the model now.

3. Increasing market share with Voice over LTE

Mobile operators who have deployed Long Term Evolution (LTE) networks mostly resort to Circuit-Switched Fallback (CSFB) for handling voice calls even though this often means that data sessions are suspended for the duration of a voice call. Voice over LTE (VoLTE) is an emerging standard which uses IMS to carry voice as a packet-based service on the 4G data network. However, operators have been cautious to adopt this approach due to lack of consensus, and because of the cost associated with investing in the IMS sub-system.

VoLTE promises a better service experience for mobile subscribers while reducing load on an operator’s legacy network. Implied Logic has developed a methodology for comparing the benefits of being the first mover in a market to adopt VoLTE with the disadvantages of being the last mover. The cut-down interface shown below demonstrates the effects as a function of market characteristics and timing.

Figure 2: Simplified LTE model interface live on our website

Please click the screenshot above to access the model now.

4. Helping great minds to think more clearly

We apply an established discipline which quickly factorises unfamiliar business environments supported by the transparency and reliability of our proprietary visual modelling software.

If you have a business-modelling problem, we can solve it! More specifically, if you need to build a robust technical and financial model of the most complex business structure – in telecommunications, IT, cloud infrastructure, logistics, construction or energy – we have the tools, expertise and experience to deliver accurate results fast.

And, if you think this is your business, we think we can help you do it better – more efficiently, consistently and reliably – with the help of advanced tools, ingenuity and insights gained from applying these techniques over two decades worldwide.

Business modelling for industry

By identifying regular patterns of specific economic attributes, we shed light on the most vexing of modelling problems. By framing a model on a flexible and widely endorsed and validated software platform, the majority of time-wasting and distracting coding effort is eliminated. You can focus on the business rules that matter and gain confidence from your colleagues, clients, regulators and investors by making it quicker and easier for them to audit and understand what you are doing. The logic is compelling!

Free subscription when we review your business model

How well do you understand your business? It may be profitable now, but how prepared are you for this to change? We have a track record of analysing individual services or entire businesses in an interactive workshop style that engages and informs. Our visual software enables multi-disciplinary dialogue about the business you thought you knew and the more uncertain future ahead.

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STEM User Group Meeting 2017 proceedings

Our most recent customer event was held on 27–28 September 2017 at King’s College, Cambridge. The modelling track explored three growth models for a start-up business, from unconstrained to measured to driven. The remainder of the event covered the forthcoming STEM version 8.0, the revised business model for Implied Logic, and two guest presentations.

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A freshly baked model of a start-up

We examine Michaela’s Best Bread Direct service, from her first unconstrained vision, through a more realistic measured phase and finally to a more ambitious, customer-driven approach. We demonstrate how STEM can be applied to almost any business topic and always delivers a systematic and reliable treatment of time and money.

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Business-case design and training at your service

Ever wondered what we do at Implied Logic? We have recently posted a comprehensive update to our services portfolio online which is effectively a self-service proposal for everything from online training on-demand through to on-site business-modelling consulting and hosting services for business models on the web.

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Connecting elements to graphs and publishing online

In what is likely to be the final preview article for the forthcoming STEM version 8.0, we explore visual connections between individual icons and a related graph, as well as intuitive, interactive options for adding an element to an existing graph. We also explore new layout options for pushing a presentation of results in STEM to the web.

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Our latest help and training materials

Documentation is never regarded as a very exciting activity, but our comprehensive help and training materials are a vital element of the self-serve experience with STEM. In the last quarter we have posted two significant updates to our online help site which enhance both of these aspects.

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A radical re-think on STEM pricing

We announce a new freemium strategy for accessing the STEM software, including a free and fully-functional demo system for small projects and study as a taster for an innovative minimal-support subscription to the Conventional STEM (C-STEM) desktop solution at just GBP 330 p.a..

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Vision for the forthcoming STEM 8.0

As part of our vision for a more intuitive way of working that bridges previous mental leaps wherever possible, we preview another two features of the forthcoming STEM version 8.0 – direct-draw connect mode and more flexible user data – that form part of a joined-up approach to fulfilling this dream.

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